The book is well-researched and backed up by numerous examples and case studies that illustrate the power of these principles in action. Berger's writing style is engaging and easy to follow, making the book accessible to readers of all backgrounds and interests.
Permission Marketing Turning Strangers into Friends and Friends into Customers
Book review: Permission Marketing: Turning Strangers into Friends and Friends into Customers Permission Marketing by Seth Godin is a must-read for anyone involved in marketing or advertising. The book explores the concept of reaching out to people who have given their consent to receive marketing messages from a particular brand or company. By gaining permission, … Continue reading Permission Marketing Turning Strangers into Friends and Friends into Customers
Reviews Sprint: How to Solve Big Problems and Test New Ideas in Just Five DaysReviews
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days Reviews from amazon website- Sprint by Jake Knapp is an enlightening book that provides an excellent framework for solving big problems and testing new ideas in just five days. The book is well-written, easy to read, and packed with practical advice … Continue reading Reviews Sprint: How to Solve Big Problems and Test New Ideas in Just Five DaysReviews
Why Businesses Fail in 2023: A Guide for Small and Medium-Sized Business Owners
Heavy loss Starting a business is exciting, but it can also be risky. Unfortunately, not every business succeeds, and many businesses fail. If you’re a small or medium-sized business owner, understanding why businesses fail is crucial to avoiding common pitfalls and increasing your chances of success. Here are some of the most common reasons businesses … Continue reading Why Businesses Fail in 2023: A Guide for Small and Medium-Sized Business Owners
B2B Marketing Strategies that work
The Market is showing great momentum for digital commerce. Suppliers, consultants, Service providers, and other categories of B2B organizations are in the middle of it right now. The market is enormously sized in hundreds of billions of dollars and is expected to grow due to current reforms. In Saudi Arabia, the companies that represent the … Continue reading B2B Marketing Strategies that work
Restaurant marketing creative ideas
Answering one of our student’s questions today at The Certified digital marketing Professional program : On how agencies can influence their restaurant customers to endorse more sustainable and innovative ways to do marketing. Share this post if it gives you an inspiration. 1- Majority of Restaurants usually don't have proper marketing department setup due to … Continue reading Restaurant marketing creative ideas
The cost of digital transformation
The frog and scorpion passing the river story, is one of the great examples of the adverse of wisdom. They both wanted to cross to the other side, yet one was not ready to change for the mission to succeed. Not because the scorpion was suicidal but because he underestimated how difficult it is to … Continue reading The cost of digital transformation
An easy win
An easy win is something we devour because it has a quick relief. Painkillers have been designed with quick results. Humans have no patience for pain. That is who we are, comfort is a need and not a luxury. A fintech marketing team were having a discussion on how to do marketing that shows results, … Continue reading An easy win
How does IDFA impacts startups
Ios14 and IDFA kills an 80 Billion dollar industry
Getting into the idea of purpose
Discussions about growth and building businesses, at most of the times focus on growth and cash. Yet when I think about sustaining a business idea to reflect impact on people who are involved and the community, it always be something that we write in our values, mission and vision in business profile. Execution becomes something … Continue reading Getting into the idea of purpose
Abdullah Alghadouni 