[Free download] The guide to mobile app onboarding

In the mobile apps world, this is one of the common topics that I receive tens of questions for. No single marketing or start ups business gathering, where this topic doesn't come up. If not the tea cup chitchat, then it is the "no pun intended" subject for jokes.Mobile apps experience and Onboarding are the … Continue reading [Free download] The guide to mobile app onboarding

Periscope 360 brings a new dimension to marketing – #Twitter #Marketing

PERSPECTIVEPeriscope 360 brings a new dimension to marketing Live-streaming 360-degree video can bring your brand to life — but only if you do it right. James Gunn, director of “Guardians of the Galaxy,” was in a feisty mood. “Hello, everybody! I am here with Chris Pratt — yay! Zoe Saldana — yay! Michael Rooker — … Continue reading Periscope 360 brings a new dimension to marketing – #Twitter #Marketing

A quick 7-step guide for setting up and testing AMP for WordPress

It is now more than obvious that mobile experience is the future of the web and Google has already enforced the standards for that . So for you ti set up your website on a wordpress CMS, you need to make sure that it abides by the rules of AMP. Here is the guide 

You are the new rock star

It is pretty dynamic these days for me, juggling among different activities and projects. As I encounter hundreds of new graduates and professionals in the marketing and startups scene, I receive the same question over and over.. " How can I be good in digital marketing?". News:      I am scoring my 25,000 digital … Continue reading You are the new rock star

Meet The TOP 100 Marketing Influencers

Hey whats up ? What kind of drink you are having now ? I am having my black coffee now, and it has been tense in the past few weeks. I am looking to change some of these crazy morning routines though. Coffee is so influencial on the way we function in the morning, I … Continue reading Meet The TOP 100 Marketing Influencers

Mobile Spend MENA 2017

Hi, you are probably looking for mobile spend trends on ads. IT is true here is the report , and some insights collected from here and there.  The global mobile advertising market will hit two significant milestones in 2016, according to new figures from eMarketer, surpassing $100 billion in spending and accounting for more than … Continue reading Mobile Spend MENA 2017

Persuasion Principles In Banner Advertising

Back in 1984, Robert Cialdini published 'The psychology of influence and persuasion'. Since then, the book went on to be one of the most popular works on the science Source: Chapter 8: Persuasion Principles In Banner Advertising

The 10 Biggest Trends for 2017

The biggest top 10 trends in 2017 By the Global Web Index  

How to Get Your Branding Noticed

It's often said that you need to get your ad in front of customers seven times for them to pay attention to it. But as marketing practices continue to evolve in the digital age, this old rule may no longer be relevant. It does, however, underscore how difficult getting noticed can be at times. Read … Continue reading How to Get Your Branding Noticed

How to use your buyer personas to build your search marketing budget