Websites receive 65% Mobile traffic in Saudi Arabia


Wow, seriously #Wow  , I was chatting with one of the local fashion designers houses in Jeddah , and they basically stated clearly, that they have grown 80% from last year after establishing Instagram presence. Now they have clients not only from Jeddah but also from Jordan, Qatar, Kuwait, Oman and UAE. Do you see … متابعة القراءة Websites receive 65% Mobile traffic in Saudi Arabia

How many people use the internet in Saudi Arabia?


One of the good questions I usually receive in confeences and workshops I deliver is, " where do we get the information about consumers in Saudi Arabia and how can we understand which marketing channel to use!  Plus how can we decide which type of media and content to utilize to target the right audience … متابعة القراءة How many people use the internet in Saudi Arabia?

Teachers and lecturers are losing it to the status-updates mania


Looking around at the traffic light I can barely see the other side of the street, the view is almost blocked by billboards advertisements and other formats - sizes I can't define. Formats that are so huge to describe or so small to notice Outdoor media is a mega activity in the kingdom...  It has been … متابعة القراءة Teachers and lecturers are losing it to the status-updates mania

Digital experience for retailers in Saudi Arabia


I usually spend at least 12 hours a month doing my groceries. The experience I go through is always different and gets affected by several factors. Depending on the day of the week, it differs, weekend vs. week days , and that decides if stores are crowded or not. Despite the fact that I have … متابعة القراءة Digital experience for retailers in Saudi Arabia