Measure Sarah's satisfaction in each and every communication channel she uses to talk to you
Saudi Arabia
Websites receive 65% Mobile traffic in Saudi Arabia
Wow, seriously #Wow , I was chatting with one of the local fashion designers houses in Jeddah , and they basically stated clearly, that they have grown 80% from last year after establishing Instagram presence. Now they have clients not only from Jeddah but also from Jordan, Qatar, Kuwait, Oman and UAE. Do you see … Continue reading Websites receive 65% Mobile traffic in Saudi Arabia
Mobile Marketing Strategy
I was at one of the restaurants in Riyadh and while being seated, four young boys were entering the restaurant at the same time and they were chatting and laughing loudly. I sat on my table and started browsing through the menu then I realized that all of a sudden the laughter and loud chats … Continue reading Mobile Marketing Strategy
How many people use the internet in Saudi Arabia?
One of the good questions I usually receive in confeences and workshops I deliver is, " where do we get the information about consumers in Saudi Arabia and how can we understand which marketing channel to use! Plus how can we decide which type of media and content to utilize to target the right audience … Continue reading How many people use the internet in Saudi Arabia?
Why The Social Hub of Excellence
The social hub of excellence is the operation center for brands to excel in social. I have looked at couple of proposals for social media and community management in different settings; from local and multinational agencies servicing in Saudi Arabia. What was apparently not present for such offerings was the post (content calendar and ideas … Continue reading Why The Social Hub of Excellence
How Can Industry Local Blogs win
Abdullah’s Ideas for Local Industry Blogs Photography, Gadgets, Gaming, Lifestyle and others.. Facts Working in the Gadgets and consumer electronics industry, blogs and bloggers are important elements in the equation and that is a reality today. Part of that interesting holy mission I am after, is to check the blog’s Brand, community, content and … Continue reading How Can Industry Local Blogs win
Top 7 mistakes Recruiters make in the age of social media
Have gone the days when it is a must to provide contact details for references in the CV. I can still see that most of the HR professionals and recruiters : 1- Demand reference contact details to verify the details of the candidates. 2- Look for contacts from an old employer silently in different ways. … Continue reading Top 7 mistakes Recruiters make in the age of social media
Six Tips for Burger Restaurants to win in Social Media
Food business fast or healthy, is a lucrative one . Although there are around 60% of newly opened ones close or go out of business in the first year. Looking at any city in Saudi Arabia today, there are many different burger restaurants and diners. Some of them locals and others are international chains. This … Continue reading Six Tips for Burger Restaurants to win in Social Media
Why Building Trust is Key for Success
In Fall 2010 it was immense for me to consume a lot of social media marketing advice, as I wanted to be clear on many thoughts I had, around why do things need to be done this or that way in day to day operations in personal and business digital marketing use. What was changing … Continue reading Why Building Trust is Key for Success
Digital marketing workshop and training for students and professionals
I have had the chance to engage in delivering a couple of training courses and digital marketing workshops here in Saudi Arabia. I have delivered those for students and professionals from different industries. The most common questions I receive during which, are around the following topics: 1- What's hot? 2- How can I keep up with … Continue reading Digital marketing workshop and training for students and professionals