Why Building Trust is Key for Success


In Fall 2010 it was immense for me to consume a lot of social media marketing advice, as I wanted to be clear on many thoughts I had,  around why do things need to be done this or that way in day to day operations in personal and business digital marketing use. What was changing … متابعة القراءة Why Building Trust is Key for Success

Digital marketing workshop and training for students and professionals


I have had the chance to engage in delivering a couple of training courses and digital marketing workshops here in Saudi Arabia. I have delivered those for students and professionals from different industries. The most common questions I receive during which, are around the following topics: 1- What's hot? 2- How can I keep up with … متابعة القراءة Digital marketing workshop and training for students and professionals

I am looking for an awesome job in Marketing


Since Summer 2001 till today May 29th 2013 I have stood in front of more than 50 interviewers and have conducted about the same number of interviews for candidates of different backgrounds... What I have found is that there is a pattern for the recent ones in marketing...let's look at that.. Every Saudi marketing student … متابعة القراءة I am looking for an awesome job in Marketing

Teachers and lecturers are losing it to the status-updates mania


Looking around at the traffic light I can barely see the other side of the street, the view is almost blocked by billboards advertisements and other formats - sizes I can't define. Formats that are so huge to describe or so small to notice Outdoor media is a mega activity in the kingdom...  It has been … متابعة القراءة Teachers and lecturers are losing it to the status-updates mania

Digital experience for retailers in Saudi Arabia


I usually spend at least 12 hours a month doing my groceries. The experience I go through is always different and gets affected by several factors. Depending on the day of the week, it differs, weekend vs. week days , and that decides if stores are crowded or not. Despite the fact that I have … متابعة القراءة Digital experience for retailers in Saudi Arabia

Important Questions on Digital Marketing landscape in Saudi Arabia


Questions on the industry in Saudi Arabia                         TV, Radio, Print, Mobile, Social and Customers DB ( CRM ) are different channels of communications, that brands use to communicate with the audience, so is there a strategy for multi-channel management ? Social different forms of communications and consumption of different forms of content is dominating the online … متابعة القراءة Important Questions on Digital Marketing landscape in Saudi Arabia