Loyalty 3.0 Motivation, Big data and Gamification

Part of my random browsing Amazon, I tripped over this book and it looked so interesting from the cover. I read some reviews then found that it is worth reading. I read it few months back, and here is some ideas from the book. It is highly recommended. Background Its been implemented everywhere, from airlines … متابعة القراءة Loyalty 3.0 Motivation, Big data and Gamification

The Thank you Economy

If this were 1923, this book would have been called "Why Radio Is Going to Change the Game" . . . If it were 1995, it would be "Why Amazon Is Going to Take Over the Retailing World" Gary Vaynerchuk, again with his regular true enthusiasm, he narrates stories and successful example for how can … متابعة القراءة The Thank you Economy

I am so proud to be connected, Are you ?

Are you connected, do you sense the difference we see today? It is so integrated and becoming so difficult to adapt to, which approach are you following! Are we still living in a world of six degrees of separation? I am not sure about you, but for me this is a life changing creed and … متابعة القراءة I am so proud to be connected, Are you ?

You need customer’s permission

My first time reading this book was in 2003 and after few years I had to buy it again, but as an audio book. At that time I used to work two different jobs at the same time and one of them was mainly selling online website services and this book helped us coin our … متابعة القراءة You need customer’s permission

Why Building Trust is Key for Success

In Fall 2010 it was immense for me to consume a lot of social media marketing advice, as I wanted to be clear on many thoughts I had,  around why do things need to be done this or that way in day to day operations in personal and business digital marketing use. What was changing … متابعة القراءة Why Building Trust is Key for Success

Describing the digital Darwinism in a book

Three months ago I started looking for new book titles and new different philosophy about digital madness and social marketing. I have spotted one hint about this book The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution in one of (The VP of Digital Marketing at NOKIA … متابعة القراءة Describing the digital Darwinism in a book

The engaged Marketers’ book

A repeated scene...I feel good that I have just finished this book - it is  not just some engaging book , but the engaging book as I see it. If you are a true believer that the social communication and the new media forms are the biggest shift in the human communication history , then … متابعة القراءة The engaged Marketers’ book

First Audio book experience

     In summer 2010, On one of the long flights I took coming back from vacation, I had an amazing first time experience subscribing to Audible. The Audio books service by Amazon. I had many book titles in my wish list at that time and I picked the most interesting one to try this service. … متابعة القراءة First Audio book experience

My Birthday Book

On my birthday back in 2011  -  10th of  May I was at NOKIA house in Finland for the first time. Back then was the Social Media Summit for the Digital Rock stars, so it was a good chance to meet the Digital NOKIA team from all over the world. Of course I used that … متابعة القراءة My Birthday Book